Base on division objective to identify the priority for each campaign at Forecast level. Propose event options for each coming year to match with the year’s objective
Set Marketing calendar for Vietnam with clear launching day for each campaign, each point of sales
Coordinate closely with other supportive functions in order to prepare for each new launch (Product license, Delivery, Training, Communication, CRM, VM, Retail). Follow each new campaign thru out the first launch month. Actively update the launch result with the team weekly / monthly and actively seek for support / solution with slow moving campaigns
Set clear target for point of sales by each new campaign. Drive for campaign success at Retail level through Category-in-charge team and Retail management team.
Base on Marketing analysis / Product analysis / Sales analysis in order to manage overall Product assortment for Vietnam.
Organize In-store activities to drive for more traffic, including the attraction to potential clients.
Coordinate with store to ensure the service at the counter is following the Brand’s standard
Coordinate with Event Team prior each event. Play a key role on all event planning & execution targeting the launch of key campaigns
Follow closely with Sales team in order to understand the current challenge at each store. Actively discuss with Retail Manager / Counter Manager in order to find support solutions
Quarterly recap & review all expenses. Challenge other team member in order to ensure our investment is in the right track, and align with the division objectives.
Communicate continuously across divisions (Finance/ IT / Distribution, HR, Communications and Fashion) to achieve objectives.
Communicate continuously with regional office on all relevant issues.
Mature and responsible. Demonstrates open mindedness, ability to listen, high sense of curiosity to understand trends and needs, with good interpersonal skills
Successful experience of 3 to 5 years in Marketing at retail organizations. Retail management experience is definitely a plus. Ideally, successful experience in the cosmetics industry.
Ability to create new ideas, work cooperatively, create consensus, coordinate with internal and overseas functions
Communication: strong verbal and written communication skills including facilitation and presentations. Both Vietnamese and English
Numerical skills: ease with numbers making control and analysis of numerical data effective.
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